
I am a creative.
advertiser. designer.
brander. talker.
My background in psychology and design has shaped my ability to fuse insightful understanding with imaginative ideas. Thrive in brainstorming sessions that lead to breakthroughs. I am committed to creating work that transcends convention, blending emotions and culture to create narratives that not only captivate but deeply resonate.
Expertise
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Human Behavior
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Concept Creation
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Branding & Visual Communication
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Content Visualization & Execution
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Public Relations
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Creative Strategy
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Client relations
Skills
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Adobe Indesign, Premier Pro, Photoshop
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Google Analytics
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Meta Business
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Ahrefs
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Figma
Education
AMSTERDAM FASHION INSTITUTE
UNIVERSITY OF DELAWARE
RUDOLF STEINER
WEBSTER
UNIVERSITY
Experience
Graphic Design/Branding
Jilster
Voorschoten, Netherlands
July 2020 - Augus 2023
Designed a diverse range of magazine and book templates, (from Birthday & wedding magazines to Yearbooks) also including successful collaborations with LINDA. magazine. Orchestrated comprehensive brand management, overseeing visuals, communication, and execution.
Online Marketing Intership
Babysits
Rotterdam, Netherlands
March -July 2020
Online marketing of the Babysits platform in English-speaking markets, specifically Singapore and Canada. Highlights included initiating successful collaborations with companies such as Hello Fresh, Caribu, and Kiwico.
ASSISTANT INTERIOR DESIGNER
Aaron Scott Kirsten
Worked alongside head designer, Aaron Scott Kirsten, with multiple high-end residential, restaurant and commercial projects. Responsible for all purchasing, tracking and invoicing of furniture, fabrics, and accessories.
VIP TALENT ASSISTANT FOR JAY-Z
LiveNation
Brooklyn, NY December 2013
Hired by LiveNation to welcome and assist VIP guests to their appropriate section for Jay-Z ‘s Magna Carta World tour show at the Barclays Center, New York.
ASSISTANT PRODUCER
BeautyCon
London / December 2016 & 2017
Assisted production for Beautycon London, a festival held once a year. Managed VIP talent during the festival. Escorted talent to meet and greets, interviews, PR carpet appearance and event activities.
PR INTERNSHIP
J.Mendel
New York, NY May -June 2013
Daily research and monitoring of press exposure, PR, and publicity, as well as prospected international & national stylists/celebrities/editors/blogs to report back daily to senior management. Operationalized, organized and managed sample trafficking (sending out items in a timely fashion, logging in items correctly, checking in return samples, and follow up with outstanding pieces) and assisted in the maintenance of showroom.

OCEAN LIFEGUARD
Town of Hempsted
Point Lookout, New York ; 2010 - 2015
Beach and ocean lifeguard with a mandated work week of 6 days per week / 8 hours per day. Responsible for beach and ocean safety, first aid, beach set-up, daily drills and workouts, and ocean rescues.

TULIPS AT LINCOLN CENTER
New York, NY March 2011
In charge of the flower stand in the farmers market in Lincoln Center, New York. My responsibilities included set up, break down, sales, cashier reconciliation, and coordinating co-worker coverage.
WORK



